David Cryer is chief marketing officer of Hexagon’s Asset Lifecycle Intelligence division. Under his leadership, the marketing organization is undergoing digital transformation by developing an insight-driven culture and establishing scalable, global operation to power marketing’s strategic impact on the business. Prior to joining Hexagon, he was with Microsoft for 14 years, pioneering the cloud computing channel strategy and holding a variety of senior strategy and marketing positions across the globe. Cryer studied Business Administration (BBA), majoring in Marketing at the University of Technology in Sydney, Australia.
